A Team of Catalysts

The team at Catalyst has successfully confronted the public policy, political and community issues underlying everything from taxes and transportation to education and energy. Together, the team has built a relationship network that serves as a foundation for moving public opinion, educating stakeholders, influencing policymakers, raising profiles and guiding clients through difficult times. The Catalyst team has the strategic acumen, experience and skill set to deliver success and winning results.

Our Team

Jennifer Webster Principal

Jennifer Webster

Principal

Jennifer Webster

Principal

Jennifer Webster is an accomplished government and public affairs strategist. She began her career on Capitol Hill and honed her skills working in all levels of government and in a range of industry boardrooms. Jennifer counts an impressive number of wins among her many professional successes including the passage of statewide transportation funding measures and delivery of major, multi-billion energy and transportation infrastructure projects. Jennifer specializes in developing and executing effective public affairs and stakeholder outreach strategies.

Known for her ability to build successful coalitions, develop strategic community support, and guide clients through difficult issues, Jennifer brings a wealth of government and community relations expertise to the team.

Prior to founding Catalyst Public Affairs, Jennifer directed government and public affairs in the west for Pioneer Natural Resources – a large, independent oil and gas company. She previously served as Senior Vice President of Public Affairs and Communications for the Denver Metro Chamber of Commerce and was Director of the Policy and Government Relations Office at the Colorado Department of Transportation and Secretary to the Colorado Transportation Commission.

Jennifer is a graduate of the University of Michigan in Ann Arbor and she and her family make their home in Denver, CO.

Key Expertise:

  • Public Policy Initiatives
  • Strategic Outreach & Campaigns
  • Coalition Building
  • Community Engagement
  • Government Relations
  • Stakeholder Engagement & Mobilization
  • Regulatory Insight
  • Infrastructure Project Development
Sara Goodwin - Senior Director of Communications

Sara Goodwin Senior Director of Communications

Sara Goodwin

Senior Director of Communications

Sara Goodwin - Senior Director of Communications

Sara Goodwin

Senior Director of Communications

Sara Goodwin has more than 25 years of strategic communications and public relations experience with a unique combination of professional roles in agency, corporate, nonprofit, association, consultative and quasi-governmental settings. Sara’s highly collaborative spirit offers distinct value to Catalyst and its clients, and in her role, she provides strategic communications direction and leads the firm’s Corporate Social Responsibility (CSR) client service.

Prior to joining the Catalyst team, Sara served as the Communications Director for the Regional Air Quality Council (RAQC) where she directed communications and media relations strategy for the organization, its programs, staff and board leadership, and she acted as the primary media contact and spokesperson.

Preceding the RAQC, Sara founded Goodwin Communications Inc., where she used her last name as a guide – GOOD for community, WIN for business – to consult clients on public relations and marketing communication programs. Sara also directed communications strategy for a national trade association and the iconic Beef. It’s What’s For Dinner. campaign, was the primary media spokesperson for the U.S. beef industry and led crisis and issues communications strategy for multiple animal health and food safety issues.

Sara volunteers as vice chair of the South Metro Denver Chamber’s Partners in Philanthropy Group and on the Board of Directors for the Douglas County Community Foundation. She holds a master’s degree in Technical Communications from Colorado State University, bachelor’s degree in Communication from the University of Colorado, and a Certificate in CSR from CU Boulder’s Leeds School of Business.

Key Expertise

  • Strategic Communications
  • Public Relations
  • Media Relations
  • Corporate Social Responsibility
  • Coalition Building & Management
  • Influencer & Stakeholder Engagement
  • Community & Government Relations
Whitney Byrd - Communications Manager

Whitney Byrd Communications Manager

Whitney Byrd

Communications Manager

Whitney Byrd - Communications Manager

Whitney Byrd

Communications Manager

Whitney has extensive expertise in strategic communications, including content development for websites, social media, and media relations as well as experience in client management, community relations, event and campaign management.

She specializes in planning, managing, and executing client projects, including building out robust social media content strategies and developing strategic communication plans to enhance Catalyst’s client brands and images. Additionally, her ability to cultivate wide-ranging relationships with the Colorado media allows her to build and execute on impactful media relations strategies for clients.

In previous roles, Whitney supported the team with social media development, setting up and managing organizational programs for Catalyst, and providing graphic design support. Whitney has participated in several issue campaigns, including stakeholder outreach and mobilization efforts, coalition building, collateral distribution, social media and earned media efforts, and creating and proofing content. Additionally, she effectively coordinated event logistics and volunteer efforts for corporate client partners’ community relations efforts.

Whitney is a proud alumna of Point Loma Nazarene University where she obtained a bachelor’s degree in Writing. She is a member of Impact Denver, a program of Leadership Denver, previously served as a member of the There With Care Young Professionals Board and remains involved in her church and community. She believes giving back is a key element to a successful life.

Key Expertise

  • Strategic Communications
  • Media Relations
  • Content Development
  • Social Media Development & Execution
  • Digital Marketing Strategies
  • Website Content Management
  • Graphic Design Support
  • Community Relations
  • Event Planning & Management

Let's Connect